Client:
Blended iced coffee manufacturer

Problems:
~Strong competition
~COVID-19 market conditions
~Resistance to change

SOS Solution:
~SOS ROI Facebook Marketing
We utilize all of our extensive advertising, strategic marketing, demographic research, media buying, digital marketing, and brand development skills to target, pre-qualify, and convert the ideal customer with Facebook. Our Facebook ad campaigns brought in over 1,200 trade inquiries over 3 months resulting in a 73% conversion rate.
~SOS Drip Lead Generation Email marketing to 10,000 cafes, other prospects
~Develop lower cost-per-goods and pricing structure, higher quality control, less costly packaging
~Rebrand with new brand identity
~Market with new high value message
~SOS Lead Nurture + Followup

Results:
$1.5 million in sales within 18 months